As we spend the month of April “in the cloud” we feel it is important to help our readers understand the basics of what the cloud really is. The average person grasps the concept of the cloud, but doesn’t really understand the technology behind it. If you want to know how you can put the cloud to work for your business, you need to know the fundamentals about this popular technology and how it can work for you.
Read more →One of the latest buzzwords in the ecommerce world is the “cloud”. From cloud computing to cloud hosting, the word “cloud” seems to be everywhere. Unfortunately, not many people seem to truly understand the nature of the “cloud” or what it really is. In fact, when a study was conducted to see exactly how many people really understood the nature of the word, only 19 percent of those over the age of 30 truly grasped what the cloud really was. Even fewer understood how it related to their website hosting needs.
Read more →Here at Alertra we talk quite a bit about server and website uptime and how crucial it is to minimize downtime. As the cloud becomes a more integral part of the Internet, however, one must begin to question how well cloud companies are standing up to downtime issues. Surprisingly, the newer technology of the cloud seems to be outperforming long-standing technology such as traditional website hosting, which has had years to perfect its services. Of course, not all cloud vendors are created equal and that was proven in 2014.
Read more →At Alertra we often discuss the importance of transparency. When your website goes down, it goes without saying that you need to communicate with your customer base informing them of the issue. However, not all customer notifications are created equal. What you say when you inform your customers of downtime can mean the difference between customer understanding and retained loyalty or increased frustration and future revenue lost. Twitter As an Example
Read more →At Alertra we often talk about the dangers of downtime and how it can interfere with your business’s reputation, profits, and overall success. It appears, however, that there are times when downtime can actually be a good thing. While we have mentioned the activities of the group of hacktivists known as Anonymous in the past, their most recent efforts, targeting the propaganda of ISIS, is one example of how website downtime isn’t always a bad thing.
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